69%
of callers who reached a voicemail did not leave a message.
Moneypenny Small Business Call Report, a survey of 300 micro businesses plus call data from 10,000 businesses. Not specific to HVAC.
Stop losing jobs to the call nobody answered.
Frostwave AI builds AI systems for HVAC companies that answer calls, protect booked jobs, and follow up on quotes gone quiet.
Tuesday, 6:40 PM
- Thanks for calling. How can I help tonight?
- Upstairs isn't cooling. It's not an emergency, but it's getting warm.
- I can have a technician there tomorrow at 8 AM. Does that work?
- Yes, that works.
Booked: Wednesday, 8:00 AM
What the data says about unanswered calls and slow follow-up
These are industry benchmarks from the sources named. They are not results Frostwave has produced.
88%
of HVAC companies using Hatch took more than 5 minutes to reply to a new lead, and 3% replied within a minute.
Hatch, Data Dive: HVAC Speed to Lead Response Rates, Dec 2024. 941 of 1,071 HVAC companies using Hatch, across 132,188 speed-to-lead campaigns over six months. Reply time is how fast staff answered once the lead responded to Hatch's automated first message. Hatch sells reply tools.
14.1%
of calls to residential HVAC shops arrived outside business hours in June 2025.
ServiceTitan State of the Trades, from ServiceTitan customers.
How it works
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Talk to us about your business
Book a free call of 30 minutes to an hour. We look at how calls, appointments and estimates move through your business today, then tell you which system to start with. If we need more time to get it right, we book a follow-up call before recommending anything.
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We build the system you choose
Each system is set up around your call volume and your team, so you are not handed a template.
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We test it, then switch it on
We test the system with you before it goes live, so you know how it handles your calls, appointments and estimates. Then we switch it on.
Three systems, one job each
Each system fixes one place where HVAC companies lose work. These three have public prices. Pick one to see what is inside.
Show-Up System
What's inside
- Books the appointment
- Confirms it with the customer
- Sends a reminder so the visit happens
- The quickest and cheapest system to get live
Founding Fleet price
$147/mo
+ $0 setup
Standard, after the first cohort: $297 setup + $297/mo
Never-Miss-A-Call System
What's inside
- Answers every call, or only the ones you miss
- Finds out what the caller needs
- Books the job and confirms it
- Takes a message for you when a caller asks for a person
Founding Fleet price
$147/mo
+ $0 setup
Standard, after the first cohort: $497 setup + $297/mo
Cold Estimate Recovery
What's inside
- Follows up after you send an estimate and hear nothing
- Three follow-ups that run on their own
- Answers questions without pressure
- Brings the job back when the customer is ready
Leonard Splaine Co., a Virginia HVAC company, reported a 25% increase in follow-up sales on unsold estimates after adding AI follow-up from a different vendor (ACHR News, 2026). That is their result, not Frostwave’s.
Founding Fleet price
$147/mo
+ $497 setup + $150 per recovered quote
Standard, after the first cohort: $1,497 setup + $297/mo + $200 per recovered quote
Frostwave also builds six more systems: Instant Lead Response, Website + AI Chatbot, Review Automation, Seasonal Campaign Automation, Workflow & Task Automation, and a Full AI Business System. Those are priced once we know your business.
See the other six systemsThis is first-cohort pricing
Founding Fleet clients keep this rate for as long as they stay. Once the first cohort fills, new clients start at standard pricing. There is no countdown timer. That is simply how cohort pricing works.
More AI systems Frostwave builds
Founding Fleet pricing above covers three systems. Frostwave builds these too, and prices them once we know your business.
Instant Lead Response
Replies to new web leads by text so they do not wait.
Website + AI Chatbot
A fast HVAC website with live AI chat built in.
Review Automation
Sends a review request after every completed job.
Seasonal Campaign Automation
Runs your spring AC and fall heating campaigns.
Workflow & Task Automation
Handles repetitive admin work.
Full AI Business System
All of the above, built together as one stack.
Questions before you book
How much does this cost?
It depends on which systems fit your business and what goes into each one, so the price changes from one business to the next. We work it out with you on the free discovery call, which takes 30 minutes to an hour.
Do you build anything besides these three systems?
Yes. These three have public Founding Fleet pricing because they are where most HVAC companies start. Frostwave also builds instant lead response, review automation, seasonal campaign automation, and a full AI business system that combines all of them into one stack. See the full list on the services page.
Is the Founding Fleet price locked in?
Yes, for as long as you stay a client. The rate holds even after the first cohort fills and new clients move to standard pricing. There is no countdown pushing you to decide faster.
What is the $150 per recovered quote fee?
It only applies to Cold Estimate Recovery, and only when a follow-up turns a quiet estimate into a booked job. If nothing gets recovered, you do not pay it.
Do I need all three systems?
No. Each one stands on its own, and you can add another system later. The Show-Up System is the quickest and cheapest to get live, so it is a natural place to start.
I do not have a website. Does that matter?
No. None of the three systems requires one. If you want one anyway, Frostwave also builds flat-rate HVAC websites separately from these systems. Ask about it on the call.
What happens on the discovery call?
It is free and takes 30 minutes to an hour. We look at how calls, appointments and estimates move through your business today, and tell you which system to start with.
How long does it take to go live?
It depends on what we are building, but most single-system setups are live within one to two weeks.
Will my customers hang up on an AI?
Some people want a person. When a caller asks for you, or is upset, the AI receptionist takes their details so you can call them back. In a Housecall Pro survey of 1,040 homeowners, 53% said they were comfortable with AI handling their first call or chat.
What happens with an emergency call?
The AI receptionist takes down what is happening and how to reach the caller, so you can call them back. Everything else gets answered, booked and confirmed.
Does it book the job, or just take a message?
It books it. It finds out what the caller needs, books the job and confirms it, so you are not stuck calling people back to set a time.
What if it books something wrong?
Every booking is confirmed with the customer, and you can see what is happening without handling every call yourself.
Will the follow-ups annoy my customers?
Cold Estimate Recovery sends three follow-ups after a quiet estimate. It answers questions without pressure and brings the job back to you when the customer is ready.
Who builds this?
Abdullaah, the founder. Frostwave is a small, solo-run shop, and the person you talk to on the discovery call is the person who builds your system.
Do you work with small HVAC companies?
Yes. Solo operators and small teams are who Frostwave is built for. They are the ones in the field when the phone rings.
Do I need to be tech-savvy to use this?
No. Frostwave handles the setup, configuration and launch, so you do not have to.
Not sure where to start?
That is what the free discovery call is for. It takes 30 minutes to an hour. We look at your business, find the biggest leaks, and tell you which system to start with.
Book a Call